Microsoft Dynamics 365

Dynamics 365 launched in 2016, when Microsoft combined Dynamics AX -- its ERP application -- with its Dynamics CRM application. Microsoft was one of the first major vendors to combine the capabilities of ERP and CRM natively. The Dynamics 365 suite is available in two editions, Business or Enterprise, each with different levels of features and applications.

Capabilities of the product

Finance and Operations

Financial management with reporting and analytics; manufacturing tools for project management, production planning, scheduling, and cost management; and warehouse and inventory control tools for supply chain management.


Connects Dynamics CRM to Adobe Marketing Cloud to provide campaign management and targeted, personalized marketing tools.

Project Service Automation 

Project planning, resource scheduling, time and expense management, and service analytics.


Unified commerce tools, store and employee management, merchandise management and operational insights.


Provides intelligence on prospective customers, personalization and customer engagement, sales productivity and performance metrics.


Human resources cloud services is connected to LinkedIn to manage all areas of HR, from attracting, hiring and onboarding new employees to managing HR programs.